Boston Legacy FC has a new sponsor.
Voya Financial, a leading retirement, employee benefits, and investment management company is club’s official lower back-of-kit partner, beginning with the 2026 NWSL season.
As part of the multi-year agreement, Voya will be an exclusive financial services category partner, and its logo will appear on the lower back of primary and secondary jerseys for all regular season and postseason matches. The company was also selected by Boston Legacy FC to manage the club’s new employer-sponsored retirement plan.
“We are thrilled to welcome Voya Financial to Boston Legacy FC’s growing roster of partners,” said Jennifer van Dijk, Team President of Boston Legacy FC. “Our club is built alongside partners who believe in long-term stability, the power of investing early, and creating flexibility for the future. Voya’s focus on financial confidence aligns with our vision to build a club that endures and delivers meaningful, lasting value for our fans, our players, and our community."
In addition to lower back-of-kit placement, Voya branding will appear across all media backdrops, fan merchandise, and in premium locations during club home games in 2026, as well as at the newly developed White Stadium in 2027. This includes the creation of “The Voya Grove” community hub and “Voya Suite Level”.
Voya joins TJ Maxx on Boston's jerseys. The 2026 kit has yet to be released.
