Gather ‘round, friends. We’ve gotten a new name, a crest, and now we have a home jersey.
Boston Legacy FC revealed its inaugural “First Light” home kit, adding to the monochrome neon jerseys we’ve seen over the past years in the NWSL (see: Washington Spirit highlighters). The name represents the “first step forward in a city of historical firsts as the club establishes its identity on the field and seeks another championship for Title Town.”
The jersey shines bright in Legacy Green with touches of Pitch Black, Stadium White, and Fireberry. The vivid colors are meant to embody “unapologetic confidence and unambiguous presence.”
The hem tag that features two bears holding a soccer ball is an homage to the Franklin Park Zoo, which is adjacent to White Stadium, the club’s future stomping ground.
“This is the foundational kit upon which we will build our legacy,” said Boston Legacy president Jennifer van Dijk. “The green of our kit grounds us in the city we are so proud to represent, like the green of our parks - including Franklin Park, our future home. It stands out among a league of standout teams, and is part of our mission to create something lasting from day one.”
As previously announced, T.J. Maxx is the front-of-kit partner, while Hyundai Motor America is featured on the sleeve and Voya Financial is printed on the lower back of the jersey. The mix of sponsors shows the “growing commercial power of investment in women’s sports,” according to a press release.
If you’re out in the city, Boston City Hall and the Rose Kennedy Greenway will be lit in green to commemorate the launch. And as a treat for the fans, the first 314 customers (Get it? Because the team’s home opener is March 14?) at Flour’s Beacon Hill location will be able to get some free coffee.
“The responsibility we have towards our community and our supporters is enormous, and we are well aware of that. When we step foot on the field, we are here to play exciting football and when you look at our jersey, you’ll have that feeling of excitement at seeing the game,” said head coach Filipa Patão. “That is exactly why we are here: to embrace this responsibility and fight every day for our badge, for our club, for our city. It will never be about the name or the number we carry on our backs, but about the crest we wear on our chest! We will wear the shirt with great pride and ambition, because we don’t just want to see history being made — we want to be part of it!”
The Legacy will reveal its secondary kit on Thursday, February 26, at Cyclorama of Boston Center for the Arts. The event will feature immersive photo moments, giveaways, and on-site activations.
In the meantime, fans can buy the home shirt online at bostonlegacyfc.com, nwslshop.com, Amazon, and in stores at Dick’s Sporting Goods, Sports Endeavors, We Got Soccer, Fanatics, and Nike.
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